franchise strategy

Idioma: es

📖 Definiciones

Estrategia de franquicia; Estrategia de franquicia

EN: A business plan or approach used by a company to expand its brand and operations by granting rights to third parties to use its business model and brand.; A strategic plan for managing and growing a series of related media properties, such as films, games, or books, to maximize brand value.

💬 Ejemplos

The company's new franchise strategy focuses on rapid international expansion.

La nueva estrategia de franquicia de la empresa se centra en la rápida expansión internacional.
The studio's franchise strategy involves releasing a new movie every two years.

La estrategia de franquicia del estudio consiste en lanzar una nueva película cada dos años.