strategic pricing adjustment
📖 Definitions
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A deliberate change in product or service prices implemented to achieve specific long-term business objectives, such as increasing market share, maximizing profit margins, or responding to competitive pressures.; A calculated modification of price points based on data analysis, cost structures, and consumer demand elasticity to optimize revenue streams.
💬 Examples
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The company announced a strategic pricing adjustment to remain competitive in the emerging Asian market.
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After analyzing customer feedback and competitor rates, management decided on a strategic pricing adjustment for the premium tier services.