indirect channels

Language: en

📖 Definitions

  1. A method of communication, distribution, or negotiation that involves an intermediary or a third party rather than direct contact between the primary parties.; In marketing and supply chain management, pathways through which goods or services reach the consumer via intermediaries such as wholesalers, retailers, or distributors, rather than directly from the manufacturer.; Indirect means of influence or control exerted through subordinate agents or systems rather than through immediate or overt action.

💬 Examples

  1. These negotiations are expected to proceed through indirect channels, maintaining a structured yet distant dialogue between the two nations.

  2. The company decided to expand its market presence by utilizing indirect channels to reach rural customers who lacked direct access to their stores.

  3. The organization maintained its authority over the region through indirect channels, relying on local leaders to enforce policies without direct intervention.