demographic
🇬🇧 /ˌdɛməˈgræfɪk/
🇺🇸 /ˌdɛməˈgræfɪk/
📖 Definitions
-
noun
A particular sector of a population, especially as identified by age, sex, income, or other characteristics, often used in marketing and statistics.; The statistical study of human populations, including their size, structure, and distribution; demography.
-
adjective
Relating to the structure of populations, especially human populations, in terms of size, growth, density, distribution, and vital statistics.; Relating to or characteristic of a particular segment of a population, as defined by age, gender, income, education, or other factors.
-
noun
A set of statistical data relating to the population or a particular group within it.
🔗 Details
Word forms
countable
Plural: demographics
Collocations
demographic groupdemographic datatarget demographicdemographic changedemographic shiftdemographic profiledemographic trends
Derivatives
demographydemographicallydemographerdemographicsdemographical
Synonyms
population segmentcohortgroupsectorconstituency
Commonly confused
demography
EN: 'Demography' is the scientific study of populations and their characteristics; 'demographic' is an adjective describing population-related data or a noun for a specific population segment.
demographics
EN: 'Demographics' (often treated as singular) refers to the statistical data about a population as a whole; 'demographic' (singular noun) refers to one specific population segment.
Spelling tips
EN: Do not confuse 'demographic' (adjective/singular noun) with 'demographics' (the field or data set). The variant 'demographical' exists but is less common.
💬 Examples
-
The product was designed to appeal to the 18–25 demographic.
-
The demographic of the region has shifted dramatically over the past decade.
-
The country is facing a demographic crisis due to its aging population.
-
The survey collected demographic data including age, ethnicity, and household income.
-
The demographics show a growing number of single-parent households in urban areas.