clear value proposition
📖 Definitions
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A concise and unambiguous statement explaining the unique benefits, advantages, and value a product, service, or business offers to its target customers.; A well-defined explanation of the unique skills, experiences, and benefits an individual offers to a potential employer or client.
💬 Examples
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To succeed in a competitive market, a startup needs a clear value proposition.
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During the interview, she articulated a clear value proposition that highlighted her leadership skills.